Iceberry Mauritius: Taste of Joy😋
Concept of logo
Iceberry is a great example of gt3web’s shop interior design ‘concept to reality’ service that we can provide for clients around the world if and when required.
In the case of Iceberry identity, as well as the interior shop design, we brought our client’s idea to life; by refining the initial logo sketch without losing its specifications.
We worked hand-in-hand with our client on marrying her concept with our branding so that one complimented the other. The outcome was a bright, branded environment that is a perfect place to drop by and enjoy cold, refreshing ice cream a taste of joy.
Logo conception
Our Ice cream connoisseur client wanted a colourful, cosy and fun place for her customers to drop by while enjoying her variety of flavoured ice creams.
Our solution is an eclectic mix of vector and typeface with a drip of melting Icecream, bringing it to life with some interesting pink, pastel and white colours. The droplets, fairly narrow interior is broken up into several irregularly shaped areas.
We chose to divide these into different areas of the shop which are partially delineated by a variety of floor coverings and wall treatments, as well as the different embellishments and lighting that we chose to use in each.
Head of PM: Ayodele Akinyele
Brand Design: Adil Baguant
Art Direction: Ayodele Akinyele
Shoot Design: Adil Baguant
Social Media Launch: Adil Baguant, Anaistah Dabee
