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Iceberry Mauritius: Taste of Joy😋

Concept of logo

Iceberry is a great example of gt3web’s shop interior design ‘concept to reality’ service that we can provide for clients around the world if and when required.

In the case of Iceberry identity, as well as the interior shop design, we brought our client’s idea to life; by refining the initial logo sketch without losing its specifications.

We worked hand-in-hand with our client on marrying her concept with our branding so that one complimented the other. The outcome was a bright, branded environment that is a perfect place to drop by and enjoy cold, refreshing ice cream a taste of joy.

Logo conception

Our Ice cream connoisseur client wanted a colourful, cosy and fun place for her customers to drop by while enjoying her variety of flavoured ice creams.

Our solution is an eclectic mix of vector and typeface with a drip of melting Icecream, bringing it to life with some interesting pink, pastel and white colours. The droplets, fairly narrow interior is broken up into several irregularly shaped areas.

We chose to divide these into different areas of the shop which are partially delineated by a variety of floor coverings and wall treatments, as well as the different embellishments and lighting that we chose to use in each.

Head of PM: Ayodele Akinyele
Brand Design: Adil Baguant
Art Direction: Ayodele Akinyele
Shoot Design: Adil Baguant
Social Media Launch: Adil Baguant, Anaistah Dabee

Fill a brief :)

Is it the first time you are ordering logo development? If you already have a logo, would you like to update or replace it? What exactly you don't like about the existing logo? What are your goals with the new logo?
What is the name of your company? Does it have any other variants? If you have already developed your brand’s mission and motto, please mention them below. How is your company different from your competitors? Which of your brand’s attributes should be reflected in the logo?
A logo can be either a graphic symbol or text, or a combination of both of these elements. If you have any special wishes regarding the new logo, feel free to describe them here. If your logo should contain text, please state it in full below.
In addition to the new logo, will you also need to develop brand identity that should cater to all the needs of your company? How will your brand identity be used? It can be applied to printed materials, headed paper, business cards, vehicles, pavilions, brand clothes, etc.
Tell us about your target audience. Do you have private or corporate customers? What are their primary geographical, age-related, social, and behavioural characteristics?
Please give us 3 to 5 examples of the logos you find effective. Try to explain your choice. We would also like to see examples of logos you don’t like if there are any.
If you have any preferences regarding the style or colour scheme of your future logo, you can mention them below. Please list all your requirements for the new logo style.
It is important for us to understand the values and concepts that underpin your brand. Please slide the cursor on each scale representing polar qualities to give us a better understanding of your expectations for the logo.
Click or drag a file to this area to upload.
What data do we need when working on this logo? You can send it to us using a simple drag-and-drop interface located above.
Don’t forget to mention if this project has to be completed within a fixed timeframe. Also, if it’s possible, please state the project budget.

Your contact information*

How can we contact you for further project discussion? Please specify your preferable contact method. If you have any additional suggestions or feedback, please let us know in the message field below.